Building  Owners  and  Managers  Association  International

Building Owners and Managers Association International

2012 BOMA Conference Education Programming Builds Talent Asset Value

May 15, 2012



Nearly 50 sessions dedicated to fostering high effectiveness and efficiency 


(WASHINGTON—May 15, 2012) Lifelong learning just got easier, with the release of the educational lineup scheduled for BOMA International’s 2012 Every Building Conference & Expo® in Seattle, Wash., June 24-26. With a focus on “Achieving High Performance through Innovation,” the program of nearly 50 sessions, organized into five subject tracks led by highly regarded industry practitioners and subject-matter experts, will help delegates acquire key insights and practical know-how to bring tangible success to their buildings while also enhancing their own personal strengths.

Topics including cost-effective innovations for optimizing asset values, embedding sustainability initiatives into operational practices, honing leadership skills, and cultivating next-generation talent are just a small sampling of what delegates can expect.

“Education has always been one of this association’s major goal areas,” said BOMA International Chair and Chief-Elected Officer Boyd Zoccola, executive vice president at Hokanson Companies Inc., “and our dedication to continuing, professional education is perhaps best illustrated by the lineup we put forth at every annual Conference. This year’s curriculum is designed to ensure that every commercial real estate professional leaves the conference with take-away strategies for improving not only the value of their portfolio, but also improving their own leadership skills and effectiveness, whether they’re new to the industry or a long-time veteran.”

The education tracks featured at BOMA 2012 include:

  • Maximizing Asset and Portfolio Performance will help delegates learn how to align and realign ownership's asset strategies with operational strategies and available talent, so that they can make decisions that add value. Sample coursework includes “How Fortune 500 Tenancies Make Real Estate Decisions” and “Reset Your Strategy! An Amazingly Simple Approach to Increasing ROI.”
  • Creating and Sustaining High Performance Buildings provides the blueprint for achieving high performance buildings through integrated technology, management, and leasing strategies. Delegates will choose from classes ranging from “Understanding LEED Payback: Examining the Bottom Line Value of LEED Certification” to “Cracking the Code: Creating Landlord/Tenant Cooperation for Sustainability.” (Track sponsored by Northwest Energy Efficiency Alliance.)
  • High Performance Leadership seeks to highlight tools and tactics for gaining the respect of a team, and mentoring and communicating effectively both vertically and horizontally across the organizational chart. With courses like “Lead, Follow or Get Out of the Way” and “Mentoring the Next Generation,” this track is bound to attract!
  • Operation: Innovation will unveil practical, pragmatic strategies for creating operations plans that address evolving tenant workplace needs, operations performance goals, and harness new technologies to capitalize on emerging opportunities. Coursework includes “Champagne Facilities on a Beer Budget,” “Tools for Collaborative and Interactive Workplace Strategies,” and “What are Tenants Thinking? Industry Trends Straight from the People Who Use the Space.”
  • Engineering Better Bottom Lines will teach the latest best practices for enhancing energy performance, improving tenant satisfaction, and operating your assets more effectively to create value for your owner. Choose from courses such as “Lessons from the Kilowatt Crackdown: Best Practices for Building Operations” and “Improving Performance through Monitoring Based Commissioning.”

All programs qualify for RPA, FMA, SMA, SMT, CPM, and ARM renewal and continuing professional development credits. Some sessions also qualify for the continuing education credits required for real estate license renewal in many U.S. states and Canada. BOMA International is also an approved Green Building Certification Institute (GBCI) Education Provider, and several sessions will qualify for GBCI CE hours towards the LEED Credential Maintenance Program (CMP).

The 2012 Every Building Conference and Expo, held June 24-26 in Seattle, is the commercial real estate industry’s premiere professional event. This collaborative meeting of the industry’s best minds includes nearly 50 sessions across five education tracks. General Session speakers include Former Secretary of Defense Robert Gates and an industry panel discussion titled, “Real Estate 2020: The Shape of Things to Come.” More than 450 tradeshow exhibits will help attendees find solutions to operational challenges and strategies to enhance asset management. For more information, visit


About BOMA International
The Building Owners and Managers Association (BOMA) International is an international federation of more than 100 local associations and affiliated organizations. Founded in 1907, its 16,500-plus members own or manage more than nine billion square feet of commercial properties. BOMA International’s mission is to enhance the human, intellectual and physical assets of the commercial real estate industry through advocacy, education, research, standards and information. On the Web at

Laura Horsley
Director of Communications and Marketing
(202) 326-6315